10 Black Owned Beauty Brands to Try
MAKEUP BRANDS
1. Fenty Beauty – Rihanna (obvi!)
Inclusive foundation shades and marketing
Revolutionized the industry with its 50+ shade foundation range.
2. The Lip Bar – Melissa Butler
Affordable and vegan lip products
Make up must-haves designed for your complexion.
3. Mented Cosmetics – KJ Miller & Amanda E. Johnson
Nude lipsticks, foundations, and eyeshadows made for deeper complexions
Pigments that are vibrant for all shades
4. Juvia’s Place – Chichi Eburu
Sells both skincare and makeup
The company was inspired by African royalty
Bold colors and strong pigmentation
5. Beauty Bakerie – Cashmere Nicole
Long-wear makeup
Adorable dessert-inspired packaging
Feminine, fun, and high-performance (especially great for oily skin!)
SKINCARE BRANDS
6. Hyper Skin – Desiree Verdejo
Products aimed to help with hyperpigmentation, plant-based, vegan and cruelty-free ingredients
Science-backed, community-centered, and created for melanated skin
7. Buttah Skin – Dorion Renaud
All-inclusive skin care line that focuses on the skincare needs of people of color
Combines ingredients from natural sources with high-tech formulas
8. The Melanated Bar – Paula Clark
Skin care products made for melanin
Trusted by 30,000+ Black women
Uses natural and nourishing ingredients with no harsh chemicals
HAIRCARE BRANDS
9. Kinky Tresses – by Shawna Moses
Provides long-lasting moisture
Formulas tailored to tight curls and coils
Ingredients used to come from places like Morocco, South America
Their mission is to help black women embrace the beauty of their hair and live life with confidence.
10. Pattern Beauty – by Tracee Ellis Ross
Luxury hair tools and products for curly, coily, tight textures
Products are used for all types of Black hair